Forged in Iron | A Celtic Iron Brand Film

Brand Films , Social Media Content

Forged in Iron | A Celtic Iron Brand Film

 

Genre: Brand Film

Sub-Genre: Scripted

Length: 1 min 30 secs

Deliverables: Content Optimisation | Storyboarding | Platform-Specific Ideation | On-Location Production | | In-House Scriptwriter | In-House Producers | In-House Directors | In-House Cinematographer | Photography | Talent Casting | Crew Management | In-House Post-Production

Profile:

Celtic Iron are the leading UK manufacturer of functional fitness equipment. They believe that fitness is for all, no matter your ability or background.

They tasked us with creating a brand film that outlines their ethos, featuring their sponsored athletes, Lauren Burley and Mica Moore.

After sitting down with the athletes, we came up with a bespoke, scripted brand film. The edgy, determined voice-over cuts through the stunning visuals like a well-crafted beat-poem. Filtered through Lauren and Mica’s voices—the effect is that of a call to arms for everyone who wants to embark on a fitness journey free from discrimination and intimidation.

 

Check out another of our scripted brand film’s here.